What comes to mind when you think about branding elements? Most people first think of the visual identity: graphical elements, colors, fonts, and photo styles. One big element of branding that many people tend to forget about is brand voice. Let’s dive into what voice...
Do you need a bio for your company’s website but aren’t sure where to start? You’ve come to the right place. Bios on your website’s About page can communicate more about your expertise and values. Many people, however, have a hard time talking about themselves. Let’s...
Is your business getting a new website soon? Are you debating whether to write the web content yourself or hire someone to do it for you? We believe that having someone write your content is a worthwhile investment for your new website—and for your brand in general. ...