No matter what industry you work in, you likely have your own language to describe what you do, from buzzwords, industry terms, acronyms, and more. Once you are familiar with your industry’s speak, it’s easy to assume everyone else knows it too. But how often is that...
In today’s digital world, your brand needs to stand out visually in order to impress potential customers or clients. The biggest way to stand out is having impressive photography and/or videography that showcases your products or services and entices people to choose...
Is My Website Poorly Designed? A Website Design Litmus Test Your website is the foundation of your online marketing efforts. It makes an impression on your audience within seconds. If your business website is poorly designed, you will drive potential customers...
AND Why They’re Important for Your Website When you create a new website for your business, it is important to display social proof to potential customers and clients visiting your website. You need to build trust with your audience by displaying social proof such as...
In today’s world, church websites have become much more important than they used to be. If you’re unsure of what should be included on your church’s website, you’ve come to the right place. Here’s everything you need to know to make your visitors feel welcome while...
When you get down to it, building a great service website is pretty straightforward. All you need is great design, clear and compelling copy, and ritual sacrifices to Google’s SEO gods, right? Well, even though the website-building process can seem to be a daunting...