How to Take Photos for Your Website

How to Take Photos for Your Website

In today’s digital world, your brand needs to stand out visually in order to impress potential customers or clients.  The biggest way to stand out is having impressive photography and/or videography that showcases your products or services and entices people to choose...
What Exactly Is a Logo Vector File?

What Exactly Is a Logo Vector File?

Your company’s logo is often the first branding element that people see when they find your business. A good logo design represents your company’s values and offerings and helps you stand out from your competitors.  Once you have a great logo, you need to be able to...
Is My Website Poorly Designed?

Is My Website Poorly Designed?

Is My Website Poorly Designed? A Website Design Litmus Test   Your website is the foundation of your online marketing efforts. It makes an impression on your audience within seconds. If your business website is poorly designed, you will drive potential customers...
Black Hat Vs White Hat Vs Grey Hat SEO

Black Hat Vs White Hat Vs Grey Hat SEO

Black Hat Vs White Hat Vs Grey Hat SEO What’s the Difference and Why Do They Matter? If you’re familiar with search engine optimization, you’ve likely heard or read about the terms “white hat SEO” and “black hat SEO.” You may have even heard “grey hat SEO” thrown in...
How To Get Backlinks for Your Small Business

How To Get Backlinks for Your Small Business

In addition to great content and a sound site structure, backlinks are one of the most important foundational aspects of great search engine optimization. You may have read our previous blog “How to Get Your First Ten Backlinks for SEO” that details the basics on...